The largest group fare contract of its kind in the U.S. will become at least a little bit bigger in 2025, when the NEORide council of governments says it will add five to six more transit agencies to the 15 agencies now live with its EZfare ticketing service across four states, Mobility Payments has learned.
NEORide’s ticketing vendor, UK-based Masabi, and its chief rival for software-as-a-service ticketing projects in North America, Cubic Transportation Systems and its Umo platform, are promoting the idea of regional fare projects.
To be sure, regional and nationwide fare-system procurements have been a growing trend for years globally, including those in Ireland, New Zealand and the Netherlands. These are mainly system integrator-led projects, however. In car-dominant North America, the early regional projects are using SaaS platforms and are targeting smaller transit agencies.